3 Apple Mobile Phones

Apple's iPhone series, popular and iconic, continues to dominate the top end of the mobile phone market. Along with the biggest app store (with over 500,000 apps), and the fantastic usability you expect from any Apple product, the iPhone promises one of the richest mobile user experiences around.

Our favourite device is the iPhone 4S, with improved processing power, HD video recording capability and fantastic "retina display". The FaceTime feature makes video calling on your mobile a reality with a front-mounted camera, and multitasking is a breeze with the iPhone's powerful hardware and well-designed software.

Apple Mobiles on 3



Did you know?

Apple entered the world of smartphones in 2007 with the original iPhone, revolutionising the industry and spurring a serious growth in smartphone use across the world. Since then, they have been industry leaders in user experience, and today the various models of iPhone represent nearly 20% of the UK smartphone market.

Alongside a fantastic user experience, Apple's appeal also lies in its stylish and intuitive design. The iPhone takes away all the complexity that can make other smartphones difficult to use and strips things down to the simple but functional. Apple also retain control over what software can be developed for the iPhone, ensuring a much higher quality level for both apps and the operating system.

Apple maintain a much smaller stable of products than other manufacturers, preferring to focus on a single flagship model released on an almost-yearly basis. The latest phone to come out of Apple's headquarters in Cupertino, California is the iPhone 4S, released on October 14, 2011 - an upgrade to the immensely popular and still-competitive iPhone 4. Fortunately the focused design of the iPhone family means that the software innovations in the latest iPhone can be used on older models, so you'll always stay up to date!

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